Digital Marketing Course
Though the actual course offerings for Digital Marketing courses will vary depending on the programme level as well as the institution, certain core subjects are covered in such programmes at all levels. Here is a list of major topics covered in the Digital Marketing course syllabus
Digital marketing course syllabus can be broadly bifurcated under two heads, Executive Skills which includes all the topics required to begin your journey towards digital marketing, and Managerial Skills which states and prescribes on how to use your talent in the best way possible. Below we have discussed the important subjects that are covered in the core digital marketing ..
- SEO Optimization
- Email Marketing
- Market Research & Niche Potential
- Introduction to Web Analytics
- Social Media Marketing
- Digital Marketing Project Management
- Affiliate Marketing
- Paid Ads Optimization Strategies
- Introduction to Digital Marketing
- Introduction to CRM
- Competitor and Website Analysis
- Content Creation, Management & Promotion
- Mobile Marketing
- Digital Marketing Budgeting, Planning & Forecast
- Product Marketing (Facebook, Instagram, Google Ads)
- Website Data Analytics
- Neuro-Marketing Fundamentals